Thought Leadership on Virtual Staging - IMOTO Blog


Thought Leadership on Virtual Staging

Posted by Hannah Walker on February 13, 2015

One of IMOTO's Denver clients wrote a great, thought leadership article on virtual staging. We loved it so much, we wanted to share it with all of our IMOTO readers. Read the article below, or visit the original post HERE

IMOTO Photo Offers Virtual Staging For Photos

Written by Belinda Spillman, Managing Broker/Owner of Metro Brokers Marina Square

Vacant homes can be tricky sometimes to show and sell.  Many times, buyers have trouble coming up with a vision for a big blank room.  Physical staging can transform a big blank box into a dream room.  Sometimes, sellers just don’t have the budget to bring in temporary furniture and make the empty shell feel like a home. 

Yesterday, I talked with a company here in Denver who not only photographs your listing, but they can also virtually stage your vacant listing so the pictures on MLS and every other real estate website shows the rooms with some definition and character. 

For about $75 per room, a seller can have each room virtually staged to look like a model home.  Now don’t try to sit on these virtual couches! 


Most buyers look online before physically touring any home.  This way they can see the home as it would be with furniture and décor. 

Visit the IMOTO website for more information.  They also take incredible real estate photos.  Have you ever wanted to use twilight photos for your listing but aren’t sure exactly when to take the shots?  Check out their twilight photos.  These are sure to make your listing POP and stand out from all the other homes. 


We need to be innovative with our real estate listing marketing.  IMOTO gets that and offers affordable solutions for us to take advantage of.  Our sellers will be impressed and the buyers will love it.


Belinda Spillman

Aspen Lane Real Estate
Managing Broker/Owner
Metro Brokers Marina Square
(303) 884-2026